Build
We start from an idea and hire a GM to build the company around it.
Venture studio/Acquisitions/Investment arm
NRML Holding is a venture studio with an investment arm. We are operator-led investors who also build. We start companies ourselves, acquire and operate established ones, and put our own money into founders. One corporate ops team works behind all of them.
What we do
We start from an idea and hire a GM to build the company around it.
We back a very early business and work alongside its founders.
We buy a profitable business and run it as its owner.
We invest in growing businesses and stay out of management.
After every model
However we come in, the next step is the same. We use one shared platform to take the business across the UAE, Saudi Arabia, the wider GCC and beyond.
The question we ask of every businessCan our platform make it five times bigger?
Corporate Ops
Our corporate ops team is the shared back office for everything we build, buy and back. New companies get finance, legal and hiring from the first day, businesses we acquire move onto the same systems, and the businesses we invest in can call on the team when they need it.
Bookkeeping, budgets, cash management and the monthly numbers every board and investor needs.
Accounts · VAT · Budgets · Reporting
Company setup, trade licences, visas and government processes, contracts and cap tables.
Setup · Licences · Visas · Contracts
GM search for the companies we build, recruiting for the teams under them, and HR and payroll.
GM search · Recruiting · HR · Payroll
Naming, positioning and launch, then performance marketing and partnerships once there is something to sell.
Brand · Launch · Performance · Partnerships
Systems, tooling and dashboards set up once and shared, with AI built into how the companies operate.
Systems · Data · Dashboards · AI
Suppliers, logistics and group pricing that each company gets because it is part of a larger group.
Suppliers · Logistics · Group pricing
If it gets cheaper or better with scale, Corporate Ops runs it. If the customer sees it, the company owns it.
The team is the same. What changes is how deep it goes, and that follows the model.
Corporate Ops handles every function so the GM can focus on customers and product. Once the business is established enough to hire its own dedicated team, we hand each function over.
We embed where the founders are stretched, and hand functions back as the team grows.
We move the business onto shared finance, reporting, hiring and supply, and keep the team that knows the customers.
Your team runs the business. Ask for help with a function and we provide it.
At startup stage our cheque is angel-sized. What comes with it is the larger part.
Introductions to distributors, retailers, landlords, suppliers and co-investors across the region.
Operators who have opened, launched and scaled businesses in our verticals, on call when decisions get hard.
Playbooks, templates and supplier terms from every company we have built, passed on to the next one.
Raising and beyond
At startup stage our cheque is angel-sized, and the rounds after it matter more. So we get the company ready to raise, and put it in front of the right investors once the numbers can carry it.
Angel-sized, from our own money, with Corporate Ops behind the company from the first day.
Corporate Ops keeps your accounts, reporting and cap table clean from the start, so diligence goes quickly when it comes.
We pressure-test the story, the financial model and the data room with you before any investor sees them.
Warm introductions to VCs, family offices, angels and strategic investors who fit your stage and vertical, when the timing is right.
When a sale makes sense, we help prepare the business and put it in front of buyers who will value it.
We prepare you and make the introductions. Each investor makes its own decision, and the terms of your round are yours to agree.
Verticals
We build, buy, back and invest in these categories. Pick one to see what we look for and the companies in it.
How it works
Every path follows the same five steps. You hear from us at each one, including when the answer is no.
Pick your path and vertical, answer four fit questions, and send us the details. It takes about ten minutes.
Someone who knows your vertical reads it and replies, whether it is a fit or not.
A call to go deeper. For businesses we ask for numbers. For ideas we test the market together.
A proposal naming the model, the amount, the terms and what Corporate Ops will do. Or a clear no, with the reason.
Corporate Ops sets up what the company needs, from licences and accounts to the first hires.
Submit
A few questions first, so your submission reaches the right people. What you send is confidential and read only by NRML. Leave out anything you could not share without an NDA; we sign one before going deeper.
Step 1 of 6
Reference
Copy your submission below and send it to the address underneath, with your reference in the subject line.
Reference
We have your submission and will reply by email.
Draft saved on this device.
Other ways in
We also work with operators, co-investors and partners. Email us with the subject line shown and it reaches the right person.
We hire general managers to lead the companies we build. If you have run a P&L in one of our verticals, send us your CV and the vertical you know best.
Subject: GM · your vertical
Family offices, angels and funds can invest directly in NRML companies alongside us, one deal at a time. We don't pool or manage outside money.
Subject: Co-invest
Distributors, landlords, suppliers and corporates can work with our companies across all seven verticals through one relationship.
Subject: Partnership